We use video, animation and motion graphics to tell brand stories quickly and succinctly. Their dynamic format allows us to deliver them via social platforms in short-bursts to pique interest. Or use them in full-length formats at events and in websites to educate and thrill. They also provide a universal way to promote your messages globally.
From briefing to distribution, we make it our priority to take ownership of each step in the process. We craft compelling scripts and bring ideas to life through storyboarding and animatics Ensuring all the key elements of a good story are in place – theme, plot, characters, setting, style and tone. If it’s film, we also manage models and locations, site recces, crew and scheduling.
Our art direction and shoot management experience keeps everything on track, getting the best results from each situation. Whether that’s managing people and animals or overseeing the development of animated characters. This is where the detail matters. Everything must be orchestrated and work in harmony.
Animation and some lower-end forms of video production are extremely cost-effective compared with larger video productions where actors, locations, equipment and crew are involved. With high-quality animation and motion graphics, you can promote your brand effectively and efficiently. However, larger video productions may be more reflective of your brand and be more personable, adding a level of trust with the audience. It often depends on the objectives and the audience. We’ve seen conversions increase beyond 75% with video and animation.